funwapers SEO, as you might have already know, is an acronym for search engine optimization. In the simplest of words, it's the way search engines like Google.com, Yahoo.com, Bing.com and others present your page in users' search results on their sites.

Cool, how do they that?

Well, they do that via sophisticated software tools, called spiders. Consider the whole internet as an empty room, with air particles as websites. Now sneak a spider into that room. Each tiny step that this spider would take now is essentially crawling a website (as the room is dark and full of websites). This is how search engines crawl through the web picking up site after site, studying them and ranking them. This ranking is important, really important. A higher ranked website by Google will always be on the first page of Google's search results for a related query compared to a lower ranked one.



So, in order to get ranked higher, you and I need SEO. SEO is like black pepper without which fried egg might not taste 'that' tastier. In simple words, in order for search engines to find your site and rank it higher than others in your field, you need to optimize it. Let's see how with these 7 simple tips.

Ways to SEO Optimize your Blog

Before starting with our 7 simple tips for a quality SEO, it's important to broadly classify those tips into two basic areas, on the basis of origin:

On-page Optimization

Refers to optimization of your actual web content including your HTML code, your text, as well as graphic content.

Off-page optimization

Off-page optimization, however, deals with things like backlinks(hyperlinks pointing to you site from other websites, apps and networks).

1. Create SEO Friendly Blog Post Titles

Post titles are important for SEO. They really are since they are deal makers or breakers. Whenever you write something, make sure you give proper attention to the post's title. Make your titles simple, intriguing, descriptive and gullible so that people may know what is this all about and what to expect. An even better approach is to wear searchers shoes while giving a title and think how would you Google it if you were looking for content like this.



Also, don't forget to include keywords in your title and keep it under 70 characters (or search engines would crop it before looking).

2. Improve the quality of your content

If you think 'content' isn't important for SEO, think again! Your content is the most important part of your site. While writing, don't copy-paste from elsewhere, don't stuff it with keywords alone, don't bombard it with images and multimedia files and don't write any lesser than 300 words. These all would affect your ratings quite poorly.
So, write original, use keywords in scenarios instead of straying them around (like I didn't use SEO here, SEO there in every next line), use images where they suffice and make sure you name them properly to appear in image search results, i.e. an image with the "img009.jpg" name would never appear in the image search results but "tips_to_success.jpg" would. The best would be to use text content and wrap them proper in HTML tags like <H2></H2> etc. (search engines likes content this way). Also, make sure your blog post's length is somewhere between 300-500 words - crossing over is fine but lesser isn't.



3. Keywords are keys

Keywords are terms that others may use to search for your content. While keywords are important for SEO, don't go on and stuff your site with keywords. This would make your content appear like a spam to spiders, who would neglect it henceforth.
Ideal is that once you have chosen your title (and included your keyword in it, as I have added keyword SEO in title above), use it in page URL, in your starting and ending paragraphs, as well as in article body where required without sounding awkward. Additionally, you may link it using anchor text to relevant resources in and out of site.

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Adding keyword in the post URL using Custom Permalink